Open for Art


On Friday the first venue for Open for Art was installed – you can find more info on each project and each individual artist right here.

Installation created quite a stir as people were wondering what was happening at 173 Friar Street with an exhibition curated by Caversham artist, Bithja Moor entitled Peepshow, I think they may have thought it was something else….

Peep shows, also known as peep box or raree show (“rarity show”) trace back to ancient times and are known in various cultures. A peep show could be a wooden box with a hole or several holes, containing a set of pictures. The boxes were often decorated inside to resemble theatrical scenes.

In this installation all the family can peep through little spy holes and discover thought-provoking insights and secret worlds created by arjeea21, a group of artists based in Reading.

Three more venues will be installed in the next few weeks and we will be updating information on the website to let you know where to find the pieces.

Open for Art is a partnership project between jelly and Reading UK CIC, utilising Reading’s empty shop windows with art from Reading based artists. This follows a successful pilot project in June 2009 creating pop-up galleries in Reading. Working with the landlords and agents of Reading we will be using temporary spaces, creating a visual profile for the arts and showing Reading’s individuality as a town. For further information on other Open for Art spaces please visit www.jelly.org.uk

This project is being supported by Cream Design, Fryer Holt, Brook Henderson, Hicks Baker and Sackville Developments (Reading) Ltd and a thank you to Ksenija Krotin, Kira Moffat and Bithja Moor for the use of the photos.